Grok
xAI's conversational assistant with real-time web and X search, voice mode, and Grok Imagine image and video generation on web, iOS and Android.
- Ratings
- No member reviews yet
- Price
- From $30/mo
- Last updated

Key takeaways
- Grok is xAI's conversational assistant, reachable at grok.com, in iOS and Android apps, through X and via a developer API, all built on the proprietary Grok model family. The current flagship, Grok 4.6, shipped August 12, 2026; xAI distributes it through Grok Build, the API, Cursor, OpenRouter, Vercel and Cloudflare.
- The company behind it is no longer independent. Reuters reported that SpaceX acquired xAI on February 2, 2026, valuing xAI at about $250 billion, weeks after a reported $20 billion funding round. Model releases continued at pace through the change.
- Pricing as of August 31, 2026: a permanent Free plan, SuperGrok at $30 per month and SuperGrok Plus at $100 per month. Paid plans draw from a single weekly allowance shared across Chat, Imagine, Voice and Build, and Google Play reviewers in August 2026 reported being locked out after one or two days of heavy use.
- Reach is enormous but the headline number is third party: a scrape puts grok.com at 212.3 million monthly visits for June 2026, down from a March 2026 peak near 326 million, with about two thirds of visits arriving direct. No analytics provider confirmed the figure, so treat it as an estimate.
- The biggest caveat is trust and safety. App-store ratings of 4.8 to 4.9 across millions of reviews sit alongside a harsh Trustpilot complaint profile, 873 FTC complaints reported by Gizmodo in July 2026, and Reuters testing that found Grok generating nonconsensual sexualized images, which reportedly drew a cease and desist from California's attorney general.
What is Grok?
Grok is the conversational AI assistant from xAI, the company Elon Musk founded in 2023 and that SpaceX acquired on February 2, 2026, per Reuters. It runs at grok.com, in official iOS and Android apps, inside X in relevant markets, and through xAI's developer platform. xAI positions it as a "Truth-seeking AI Chatbot with Voice & Image Generation": one place to chat, search, reason and create. In practice that covers conversation, live web and X search, file analysis, coding, voice interaction, image generation and editing, and short video generation through Grok Imagine.
What sets it apart is the X connection and the model family underneath. Grok searches public X posts as well as the live web, with citations where available, which makes it unusually current for breaking news and trend work. It's a standalone assistant built on xAI's own models, not an aggregator of third-party ones: Grok 4.6, released August 12, 2026, is aimed at long-running research, coding and application-building tasks, and Grok 4 Fast has a two-million-token context window. Reviewers also note a less restrictive creative experience than rivals.
Around the consumer app sits a wider platform. Connectors reach email, calendars, Google Drive, OneDrive and Microsoft Teams from inside a conversation. Business and Enterprise workspaces add team-only sharing, enhanced privacy controls and, for Enterprise, custom retention. Developers call the same models through the API and partners including Amazon Bedrock, OpenRouter, Vercel and Cloudflare. An account is normally required for synchronized history and subscriptions; limited free access can depend on location.
How it works
Sign in and pick a surface
Open grok.com or the official iOS or Android app and authenticate. Some free access is available without paying, subject to region and limits, and signing in syncs conversations, settings and subscriptions across devices.
Start a chat with whatever you have
Type a question, or upload a PDF, image, spreadsheet, code file or audio clip for extraction, analysis and summarization. Voice mode handles hands-free spoken interaction.
Route the task to the right tool
Ask Grok to search the live web or public X, run Expert or DeepSearch-style reasoning workflows, pull in connected services like Google Drive or Microsoft Teams, or open Imagine for image and video creation. Paid tiers raise limits and add frontier models such as Grok 4.6.
Iterate, export, or move to a workspace or the API
Refine text, images or video in the same thread and download the results, though users report occasional download and generation failures. Teams work in Business or Enterprise workspaces, and developers call xAI models through the API or partners such as Amazon Bedrock.
Features
Real-time web and X search
Retrieves current web information and public X posts, with live citations where available. This is the feature that makes Grok useful for breaking news and trend research, and it's available on the Free plan.
Grok Imagine
Generates and edits images and video from text or reference photos, with conversational restyling and iteration. xAI advertises up to 2K images and 15-second videos; Video 1.5 Fast rolled out on grok.com/imagine and the iOS and Android apps in June 2026, with Imagine Video 1.5 generally available in the API the same month.
Voice mode
Hands-free spoken conversation in the consumer apps. Voice-agent APIs let developers deploy spoken customer support, sales, booking and tool-calling workflows.
File uploads
Accepts PDFs, images, spreadsheets, code and audio for extraction, analysis and summarization. A thread can start from a document rather than a blank prompt.
Connectors
Searches email, cloud files, calendars, Google Drive, OneDrive and Microsoft Teams from inside a conversation. Business admins can provision connectors for a whole organization.
Expert and reasoning workflows
Paid access raises limits and opens up frontier models and more intensive reasoning. Grok 4.6 is marketed for long-running agents and interactive or visual work; Grok 4.3, documented in June 2026 for Amazon Bedrock, has a one-million-token context window with configurable reasoning effort from none to high.
Grok Build
Turns ideas into interactive applications or work artifacts inside Grok. It's a named destination for Grok 4.6 alongside the API, Cursor, OpenRouter, Vercel and Cloudflare.
What people use it for
- Live news, public-event and X-trend monitoring.
- Research summaries with web citations and follow-up questioning.
- Drafting, rewriting, brainstorming and recapping documents.
- Coding assistance, codebase analysis and application prototypes.
- Analysis of PDFs, spreadsheets, images, audio and code files.
- Image generation, photo editing, animation and short video creation.
- Voice customer support, sales, booking and tool-calling workflows through the API.
Grok is not a dependable sole source for high-stakes factual, legal, medical or reputational decisions: live retrieval can be noisy, and reviewers at Techreviewer and SoftVerdict report hallucinations and inconsistent output.
Who it’s for
Pricing
Official pricingIndividual plans
Free
$0
per month
Real-time web and X search, voice mode and connectors within limits xAI calls generous
SuperGrok
$30
per month
Grok 4.6, Expert, image and video generation, higher rate limits from a shared weekly allowance
SuperGrok Plus
$100
per month
Everything in SuperGrok plus 1080p video, much higher usage, faster replies and priority access
As of August 31, 2026 the official page lists Free at $0 per month, SuperGrok at $30 per month and SuperGrok Plus at $100 per month; annual prices, Business per-seat pricing and Enterprise minimums are not published. Usage is allowance-based rather than a message count: paid plans draw from one weekly allowance shared across Chat, Imagine, Voice and Build, and the exact quotas are not published, which is how a $30 subscriber can end up locked out after a couple of heavy days. Third-party reports from August 2026 say Extra Usage Credits start at $5, may expire after one year and can auto-top-up, but xAI's own page doesn't fully confirm those mechanics, so check the signed-in billing screen. Cancellation and refunds depend on where you bought: web billing is managed at grok.com, Apple handles iOS cancellations and refunds, and Google Play cancellations go through Google Play with refunds through xAI's form. xAI says approved web and Google Play refunds typically arrive in 5 to 10 business days, while its legal terms reserve broad no-refund language except where required by law, a tension worth knowing before you pay. API credits are non-refundable. No standard trial length is documented, though one FTC complaint described a three-day SuperGrok trial, and Gizmodo's July 2026 review of FTC complaints found recurring reports of cancellation difficulty, including a charge after a cancellation.
Traffic & reach
Third-party estimates are a proxy for adoption, not an official count, and no analytics provider confirmed this one. Treat it as indicative. The scrape puts grok.com at 212.3 million visits in June 2026, down from a peak near 326 million in March 2026, with about two thirds of traffic arriving direct, the pattern of a tool people open on purpose rather than find through search. Distribution through X and the mobile apps sits on top of whatever the website number captures.
Visits, June 2026
212.3M
▼ 13% month over month
Nov '25Jun '26
Top countries
- United States27%
- India6.8%
- Brazil4.6%
- South Korea3.5%
- United Kingdom2.8%
Traffic sources
- Direct67%
- Organic search16%
- Organic social7.0%
- AI assistants4.6%
- Referrals3.3%
- Email1.1%
- Visits, last 3 months
- 736.4M
- Avg. visit
- 10m 58s
- Pages per visit
- 11.7
- Bounce rate
- 31.0%
- Brand searches / mo
- 13.4M
User reviews
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Be the first to reviewWhat to know before you commit
What people rate it for. Speed, conversational quality, technical reasoning and live web and X context draw consistent praise, and so do the comparatively loose creative limits. App-store adoption is massive: Google Play displayed about 3.65 million reviews in August 2026, US App Store search results showed 4.9/5 from about 1.4 million ratings, and a July 2026 aggregation reported roughly 4.77/5 on Google Play and 4.89/5 on the App Store. A Product Hunt reviewer singled out complex technical-task assistance.
The limits complaints are a pattern, not noise. Google Play reviewers in August 2026 reported being locked out after one or two days of use and called $30 a month poor value for a few days of access; one said image and video moderation made a paid Imagine workflow effectively useless. Trustpilot's March 2026 summary says most reviewers were unhappy, citing unreliable or incomplete answers, complex-task failures, video-download and image-generation problems, freezing and error messages, though some of the same reviewers praised coding and creative-image capability.
Cancellation has reached the FTC's inbox. Gizmodo reported 873 FTC complaints mentioning Grok as of July 2026, with 153 available for review. Themes included cancellation difficulty, throttling, bait and switch, moderation inconsistency, racial-bias complaints, disturbing generated content, and a charge after a business-console cancellation. One complainant described being offered three months for $30 on trying to cancel.
The safety record is serious and partly in court. Reuters testing published February 3, 2026 found Grok generated nonconsensual sexualized images in 45 of 55 first prompts, including after warnings that subjects were vulnerable or did not consent; California's attorney general reportedly sent a cease and desist on January 16, and Reuters said the material still appeared after X announced curbs. In March 2026 three Tennessee plaintiffs, two of them minors, sued xAI over sexual images allegedly generated of them, and in July 2026 xAI sued a man it accused of using Grok to create child sexual-abuse material. None of these allegations were adjudicated in the retrieved reporting.
The company changed hands in February 2026. SpaceX acquired xAI on February 2, 2026. Reuters put xAI's value at about $250 billion, CNBC reported valuation-document ranges of $219 to 294 billion, and Reuters noted the deal raises governance, conflict-of-interest, national-security and federal-contract scrutiny questions because Musk controls overlapping companies. Product releases continued through the change, with Grok 4.5 in July and Grok 4.6 in August 2026.
Your chats can train the models unless you opt out. For logged-in users, xAI says you can choose whether your content is used to improve products and train models, and Private Chat or deleted content is queued for deletion, which can take up to 30 days. Using the service without logging in, where permitted, grants xAI broader rights for product development and training. Business workspaces add sharing controls, and Enterprise adds custom retention policies.
Alternatives to Grok

ClaudeAnthropic's AI assistant for writing, coding, research and analysis, with a permanent free tier and paid plans from $20 a month.
GeminiGoogle's AI assistant for writing, research, coding and everyday questions, free with a Google Account and upgradable through Google AI Plus, Pro and Ultra plans.
GensparkAll-in-one AI workspace with a Super Agent, Sparkpages and slides, sheets, docs, code and media tools running GPT, Claude, Gemini and Grok behind one login.
ChatGPTOpenAI's conversational AI assistant for drafting, coding, research and data analysis, with a permanent free tier and paid plans on web, iOS and Android.
Hostinger Managed OpenClawManaged hosting for OpenClaw: a private AI agent in an isolated Docker container, paired to WhatsApp or Telegram and running 24/7 with no server to maintain.
PixVerseAI video generator that turns prompts, photos and clips into short video, with a free daily credit allowance and a library of social effects.
Frequently asked questions
Company & links
- Company
- xAI
- Founded
- 2023
- Founders
- Elon Musk
- Headquarters
- Not provided in the source code
- Leadership
- Elon Musk founded xAI in 2023 and is its publicly identified leader. The founding team drew researchers and engineers from organizations including DeepMind, OpenAI, Google Research, Microsoft, Tesla and the University of Toronto, but no complete founder list or current executive roster is documented in primary sources.
- Funding
- CNBC reported that xAI closed a reported $20 billion funding round in January 2026, with named participants including Nvidia, Cisco Investments, Fidelity, Qatar Investment Authority, Abu Dhabi's MGX, Valor Equity Partners, StepStone and Baron Capital Group, at a valuation around $230 billion. On February 2, 2026 SpaceX acquired the company: Reuters reported a value of approximately $250 billion for xAI, and CNBC cited valuation documents ranging from $219 to 294 billion. Cumulative funding before the acquisition is unreconciled in public sources.
- Scale
- A directory-derived estimate puts the workforce at about 2,204 in 2026; it's not an official headcount. No audited revenue or profitability figure has been published.
Try Grok on work you already know
A task you’ve done before is the fastest way to judge whether Grok fits your workflow and budget. Check the current plan terms on the official site before you subscribe.